We’re Finalists In The Drum Search Awards 2016

We have been nominated by an expert panel of digital experts for the prestigious Drum Search Awards for the ‘Best B2B Campaign – PPC’ award. This is following the amazing work we have been doing with Sheffield based, gift wholesaler, Puckator. In just 18 months, we have not only recovered Puckator’s consecutive YOY online revenue losses […]

Read more


4 Great Companies You Need To Meet At The 2015 Web Summit!

We arrived in Dublin, Ireland today to find some great new businesses to potentially work with. 30,000 entrepreneurs, investors and attendees from around the world descended on the prestigious RDS venue for the 6th annual web summit! Here are some of the great new ideas we found on the first day of #websummit15 – […]

Read more


Ignition Search Outperforms Agency Peers on YOY AdWords growth

Sheffield Digital Agency grows 134% compared to an industry average of 52% At a quarterly review at Google offices in Leeds it was revealed that internet marketing agency Ignition Search has gained 134% year-on-year growth in terms of client spend, compared to a Partner Peer Average of just 52%. Representatives from Ignition Search were invited […]

Read more


Free Online Marketing Seminars from Ignition Search

At Ignition Search, we believe that SEO and PPC don’t need to be cloaked in mystery; and with the right training all businesses can learn the basics of putting successful campaigns together. For this reason, we’ve decided to share our knowledge with businesses in Sheffield in a series of seminars over the next few months, […]

Read more


Generating Leads Through SEO, Closing them the Old Fashioned Way!

Generating sales is an age old problem. Before the telephone was invented sales were done mostly by referral. Businesses and industries were built on reputation and location was an important factor. Proposals and discussions took longer as they were brokered by letter and telegram, meetings were booked weeks in advance and the traveling could take […]

Read more


The Uncomfortable Truth About Mobile Ecommerce & Adwords

So we’ve all had the *opportunity to move to enhanced campaigns. Enhanced campaigns of course got a big fanfare and yes, we all know the stats on local search and yes we know the growth in smartphones and mobile internet use generally. We have been pummelled for seemingly years on why we need mobile ecommerce […]

Read more


Five Tips to Generate More Social Media Traffic

Social media can be an incredible source of traffic although it takes time to build an audience before you start to see the results. The greatest thing about social media is that you can engage and build relationships with real people who are potential customers.

Read more


The Power of Site Link Extensions on PPC Advertising

Google Adwords and PPC advertising remains a constantly evolving weapon in an online marketer’s armoury. Every month Google is finding new ways to increase their coverage, provide a better quality of search and ensure that advertisers keep up with all the changes to still perform well and drive quality, targeted traffic to their websites. One […]

Read more


The Number 1 Overlooked Link Building Tool…Your Phone!

Internet marketing is an industry obsessed with outlook and social media. It dominates our link building and outreach efforts so much that marketers have become blind to the most powerful tool in their arsenal; their phones and more importantly…their voice.

Read more


Sorry But Don’t Obsess Over Link Building Tools

It’s roughly 10 years since I began working formally in the world of SEO and in that time, I’ve seen many link building tools hit the market. These tools generally revolve around analysing the backlinks of competitors or top ranked sites to reverse engineer their rankings. Major tools like OSE, Ahref and Majestic SEO will […]

Read more


Content Calendars: Your Secret Weapon To SEO Success

Creating quality content is one of the only tactics you can rely on for a successful search engine campaign and to create a name for your business online. The Ignition Blog has been a little neglected of late as we have been extremely busy servicing new clients, so we decided to go back to basics […]

Read more


AdWords Conversion Data & Budget Management

Many e-commerce site owners are fully prepared to spend more on AdWords if only the results would justify the extra levels of spend. Often some borderline results will make the site owner nervous about increasing their outlay and exposure to risk, as a bad week could be extremely costly. In previous times the only metrics […]

Read more


Why Using A Google Qualified Professional Is Better For Your Adwords

Over the past few years, many new companies and individuals have popped up offering AdWords and PPC services to people looking to advertise on Google. However, when it comes to selecting somebody to help manage your AdWords account for you, it’s important to check that person is qualified to do so first. To become a […]

Read more


A View From An SEO Old Timer

“Do you know the difference between education and experience? Education is when you read the fine print; experience is what you get when you don’t.” Pete Seeger Can I start this article by saying I’m not that old – but in SEO terms, I’m ancient. I’ve been working in the seo trenches professionally since 2002 […]

Read more


The SEO Game is Afoot!

Trying to solve the mystery of a good SEO strategy is a murky business littered with rogues waylaying you at every junction, dodgy characters lurking in the shadows and temptation a constant whispering voice coaxing you to commit crimes against your own website. How do you begin to know what the right thing to do […]

Read more