Introducing Our Team…

  • Dan Kavanagh

    Managing Director

    Day to Day work:

    • Selling the Services
    • Directing Accounts
    • Planning Strategy for Clients & Ignition
    • Microsoft Outlook

    Qualifications & Experience:

    • Google Advanced Search & Display
    • 15 Years managing Sales & Marketing Projects.
    • Advanced Outlook skills

    Out of Work:

    Football crazy, still playing in Vets league, enjoy bringing my kids up and turning off lights in my house.

    Official Tea Spin Ranking:

    4th

    Favourite Tea Spin Names:

    Norf & Saaarf

  • Jon Colegate

    Director of Search

    Day To Day Work:

    • Head SEO, PPC and conversion work delivery @ Ignition
    • Train staff on best practices
    • Implement client strategies
    • Speaking & lecturing engagements
    • Ensure we are delivering high quality work
    • General office brilliance
    • Dominate tea spin

    Qualifications & Experience:

    BABS Hons Business & Marketing, 12 years front line search marketing experience, project managed many successful projects.

    Out of work:

    In my spare time I love the horses, cricket, singing frozen songs with my two girls and cleaning stuff at home, mainly the floor.

    Official Tea Spin Ranking:

    1st (retired)

    Favourite Tea Spin Team:

    Mac N Cheese – pure comedy

  • Lauren White

    Operations

    Day To Day Work:

    • Taking initial PPC customer briefs, building an in-depth understanding of their campaign requirements.
    • Playing piggy in the middle between our clients and PPC Execs.
    • Jargon busting - translating 'tech-talk' into easy to understand nuggets of information.
    • Identifying opportunities for campaign optimisation and growth.
    • Preaching about systems and processes at any given opportunity.

    Qualifications & Experience:

    Professional Certificate in Marketing (CIM).

    Out of work:

    Shopping... socialising with my super-duper fiancé, amazing family and crazy friends...shopping... (avoiding the) gym and... shopping!

    Official Tea Spin Ranking:

    Unpredictable.

    Favourite Tea Spin Team:

    Whoever is winning.

  • Alex Hughes

    Head of Sales

    Day To Day Work:

    • Getting the rest of Team Ignition busier by bringing in new accounts, organising and filling free seminars for the wonderful people of South Yorkshire to attend.
    • Provision of humour for the rest of the team re my various hair bands.
    • Introducing all to the wonders of peach beverages.
    • UNDESERVED flack for song choices on the jukebox.

    Qualifications & Experience:

    BA (Hons) Business Economics, PADI Advanced Open Water Diver.

    Out of work:

    Keen cricketer, footballer, scuba diver, skier and festival goer.

    Official Tea Spin Ranking:

    Horrifically low.

    Favourite Tea Spin Team:

    Any team where Dan hits the yellow Vosene bottle. Editors Note: That is a lot of teams.

  • Danny Andrews

    Outreach Manager

    Day To Day Work:

    • Finding content and marketing opportunities for clients.
    • Writing engaging content.
    • Networking and building relationships for my client within their industry.
    • Increasing traffic and improving engagement on my clients website.

    Qualifications & Experience:

    Google Analytics Qualified, 5 years in marketing, 3 years in SEO. Has been a guest speaker at various local SEO seminars.

    Out of work:

    Buying Fat Cat pork pies for JC, tipping losing horses, dominating the office at fantasy football and sampling a variety of adult beverages.

    Official Tea Spin Ranking:

    2nd

    Favourite Tea Spin Team:

    The Poachers. A true force of nature, professional tea-spinning awaits them.

  • Sarah Stewart

    Content Strategist

    Day To Day Work:

    • The main objective of my role is to build the authority of a client's website.
    • Producing high quality on-site and off-site content.
    • Building relationships with key influencers within my clients' industries.
    • Working closely with my clients, I create in depth, expertise led content.

    Qualifications & Experience:

    2:1 Degree with Honours in English and Media Studies, plus 9 years content writing experience.

    Out of work:

    Baking, vegetarian cookery, creative writing, reading, playing computer games, yoga, walking...

    Official Tea Spin Ranking:

    7th

    Favourite Tea Spin Team:

    Team Excuse or The Dream Team

  • Catherine Dickinson

    Content Strategist

    Day To Day Work:

    • Devising, researching and writing onsite and offsite content.
    • Building relationships and doing outreach.
    • Putting ‘depressing' music on the jukebox.

    Qualifications & Experience:

    BA Hons English Literature, I also have experience as a freelance copywriter. I found my way to Ignition by doing some freelance copy for them.

    Out of work:

    Reading, cooking, going to gigs and occasionally indulging in a quality ale.

    Official Tea Spin Ranking:

    5th

    Favourite Tea Spin Team:

    Team Excuse or SEO Dream Beats (for the name).

  • Sam Cockayne

    Content Strategist

    Day To Day Work:

    • Producing creative, yet informative on-site blog articles for selected Ignition clients, either independently or in collaboration with the Content Strategists.
    • Alongside Ignition work, I am also involved in a wide range of weird and wonderful projects, including writing a West End Musical and advertising anything from the latest movie release to mushrooms!

    Qualifications & Experience:

    Distinction in HND Advertising, specialising in copywriting. Plus 20 years' experience as a creative copywriter in London and New York advertising agencies.

    Out of work:

    Mums school run and taxi service, pyjama Sundays and wherever possible a glass of prosecco!!

    Official Tea Spin Ranking:

    Swerved every game. So don't have one.

    Favourite Tea Spin Team:

    Oh, isn't it time for the school run?

  • Vic Giordano-Bibby

    Content Strategist

    Day To Day Work:

    • Working closely with clients to produce compelling, informative and in-depth content.
    • Boosting clients' reputations, rankings and traffic with quality EAT fodder.
    • Coming up with unique content ideas for maximum impact.
    • Networking to build productive contacts in clients' industries.

    Qualifications & Experience:

    BA (Hons) English and 9 years working in communications. I've a background in writing and editing correspondence for the Prime Minister and Health Secretaries, as well as more than 4 years producing multi-channel content in digital marketing for one of the UK's largest FE companies.

    Out of work:

    Toddler-wrangling, walking my stinky dog, vintage fashion, reading, eating, weird music and track cycling.

    Official Tea Spin Ranking:

    Probably abysmal.

    Favourite Tea Spin Team:

    Realistically, whoever is going to make me a cuppa.

  • Andrew Stewart

    Technical Lead

    Day To Day Work:

    • Anything vaguely technical, particularly things that nobody else wants to do.
    • Complaining about the coffee.
    • Complaining about everyone's musical choices on the jukebox.
    • Complaining about my music being turned off.

    Qualifications & Experience:

    PHP, JavaScript, HTML, CSS, Actionscript, C#, GML and +3 Basic (for the Sinclair ZX Spectrum). Schema Expert. Grade 8 Music Theory.

    Out of work:

    I like running, reading (mainly comics, but books are ok too), playing and making games, music and hanging out with Sarah and our little girl.

    Official Tea Spin Ranking:

    Has not yet qualified for an official ranking due to consistently poor performances.

    Favourite Tea Spin Team:

    Anyone but The Poachers.

  • Phill James

    PPC Manager

    Day To Day Work:

    • Creating, optimisating and managing PPC accounts.
    • Maximising clients return on investment.
    • Gently ribbing other team mates.
    • Generally shirking tea making.
    • Tea Spin implosions.

    Qualifications & Experience:

    BA Honours in English, Advanced PPC Qualified in Search & Display.

    Out of work:

    Keen reader of novels, blogging about the premier league. Enjoying the odd glass of red wine and spending time with my young family.

    Official Tea Spin Ranking:

    3rd - Forever to remain in JC's shadow.

    Favourite Tea Spin Team:

    Anybody who is competing against and beats the Poachers.

  • Liz Kavanagh

    Designer

    Day To Day Work:

    • Creating graphics to support client display campaigns
    • Designing Infographs, characters and artwork for team CDT
    • Supporting our drive to grow clients traffic and conversions
    • Heckling husband during tea spin

    Qualifications & Experience:

    A design qualification but it's a long time ago...

    Out of work:

    Hitting the gym, dealing with 2 young children, cooking awesome brownies and laughing at Dan when he has a hangover.

    Official Tea Spin Ranking:

    11th

    Favourite Tea Spin Team:

    Donkey Kong

  • Liam Goodwin

    Senior PPC Executive

    Day To Day Work:

    • Creating, optimising and managing PPC accounts
    • Driving revenue through shopping campaigns

    Qualifications & Experience:

    BA Hons Geography & Google AdWords Qualified

    Out of work:

    Keeping active either at the gym or in the pool. Keen cinema goer and gamer.

    Official Tea Spin Ranking:

    Bottom on over days, top on under days.

    Favourite Tea Spin Team:

    Licko

  • Alice Clayton

    PPC Executive

    Day To Day Work:

    • Creating, Optimising and Managing PPC accounts.
    • Building landing pages tailored around driving conversions.
    • Maximising revenue and lead generation.
    • Teaspin banditry.

    Qualifications & Experience:

    BA Hons Geography and Google AdWords Qualified.

    Out of work:

    Reading, playing video games, watching films. Also planning on joining the gym at some point...

    Official Tea Spin Ranking:

    Changes daily.

    Favourite Tea Spin Team:

    Any team where I don’t have to throw left over.

  • Charlie Poyser

    PPC Executive

    Day To Day Work:

    • Creating, optimising and managing PPC accounts
    • Maximising revenue and lead generation
    • Creating and optimising video campaigns

    Qualifications & Experience:

    BA Hons Film and Media Production and Google AdWords Qualified.

    Out of work:

    Going to the gym, watching weird and wonderful films, playing Xbox and entering cocktail competitions!

    Official Tea Spin Ranking:

    No.1 Catcher.

    Favourite Tea Spin Team:

    Any team that lets me take points off of Adam!

  • Adam Blaxhall

    Content Strategist

    Day To Day Work:

    • Producing strategies for creating content that attracts traffic to client websites
    • Generating creative ideas for content
    • Promoting the little-known singing talents of winsome beauty and motivational organic food angel Gwyneth Paltrow

    Qualifications & Experience:

    BA (hons) Cultural Studies, National Council for the Training of Journalists training and 12 years’ journalism and sub-editing experience, including 10 years at the Press Association.

    Out of work:

    Juggling between entertaining my smaller children, playing harmonica and bass in a band, reading, walking, watching films with my eldest and eating flapjack.

    Official Tea Spin Ranking:

    Raw talent, needs refining.

    Favourite Tea Spin Team:

    Team names are passé. This is a new dawn.

  • Celia Anderson

    Technical SEO Assistant

    Day To Day Work:

    • Identifying opportunities for SEO
    • Creating mark-up
    • Technical link building
    • Uploading content and making it look 'pretty'

    Qualifications & Experience:

    BA (Hons) Design, Technology & Management at The University of Leeds.

    Out of work:

    Anything that involves food, fashion or live music. I also enjoy exploring new countries and cultures as much as possible!

    Official Tea Spin Ranking:

    Professional ceiling hitter.

    Favourite Tea Spin Team:

    Any team that welcomes my appalling throws.

  • Rebecca Peryer

    PPC Executive

    Day To Day Work:

    • Creating, optimising and managing PPC accounts
    • Maximising revenue and lead generation
    • Building landing pages tailored around driving conversions

    Qualifications & Experience:

    BA (Hons) Geography and Adwords Qualified.

    Out of work:

    Playing the piano and saxophone, going to the gym and watching box sets (not all at the same time).

    Official Tea Spin Ranking:

    Left-handed Loser.

    Favourite Tea Spin Team:

    Any team where I don’t have to throw backboard.

  • Rory Jones

    PPC Executive

    Day To Day Work:

    • Creating, optimising and managing PPC accounts
    • Maximising revenue and lead generation
    • Building landing pages tailored around driving conversions

    Qualifications & Experience:

    BSc (Hons) Chemistry, Adwords Qualified, Grade 8 Saxophonist.

    Out of work:

    Playing as much as I can with my funk/afrobeat band and letting loose with the Sheffield City Samba band. I love to get out and about in the city and experience as many new things as possible, as well as any opportunity that comes my way for travel!

    Official Tea Spin Ranking:

    Consistently average.

    Favourite Tea Spin Team:

    Whichever one doesn’t come last!