Who Are We?

We are an award-winning, Google Premier Partner agency providing a range of high-quality internet marketing services with a strong focus on client ROI and ethical best practice service delivery.

Over the last decade we have grown significantly. Starting as a small set-up in Sheffield’s Kelham Island, our head office now spans two floors while 2016 saw the launch of new offices in Manchester and Dublin.

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Why Us

Resourceful

We take a collaborative, inter-departmental approach to search marketing — bridging the gap between strategy, research, design and delivery.

Experienced

We have years of experience in helping businesses grow, working with our clients to define, deliver and review strategies to maximise ROI.

Thought leaders

We offer free seminars on the latest digital marketing trends, Google updates, beta features and more.

Meet the team

Dan Kavanagh

Managing director
Day to Day Work
  • Directing accounts
  • Planning strategy for clients & Ignition
  • Selling the services
Out of Work
  • Football crazy
  • Enjoy bringing my kids up
  • Turning off lights in my house
Skillset
  • 20 years of experience managing Sales & Marketing projects
  • Regular speaking engagements

Jon Colegate

Director of Search
Day to Day Work
  • Head SEO, PPC and conversion work delivery
  • Training staff on best practices
  • Implementing client strategies
Out of Work
  • Going to the races, cricket
  • Singing frozen songs with my two girls
  • Cleaning stuff at home, mainly the floor
Skillset
  • 20 years front line search marketing experience
  • Speaking and lecturing engagements

Lauren White

Operations Director
Day to Day Work
  • Managing Ignition’s resources to shape a top-class service
  • Ensuring the team is focused on ROI for clients
  • Measuring performance
Out of Work
  • Interior design
  • Cooking and nutrition
  • Shopping & Holidays
Skillset
  • Google qualified professional
  • 7 years of experience in operational management

Pat Ashcroft

Finance Manager
Day to Day Work
  • Account maintenance
  • Management of incoming and outgoing invoices
Out of Work
  • Travelling
  • Walking
  • Watching live music
  • Socialising
Skillset
  • 40+ years of experience in the financial industry

Juliette Prosser

SEO Operations Manager
Day to Day Work
  • Making sure processes are followed
  • Keeping our clients up to date with projects
  • Ensuring an outstanding and efficient SEO service
Out of Work
  • (Borderline obsessive) plant buying
  • Travelling
  • Replacing dead plants before anyone notices
Skillset
  • BSc( Hons) Psychology

Phill James

PPC Operations Manager
Day to Day Work
  • Creating, optimising and managing PPC Accounts
  • Maximising clients return on investment
  • Internal process and development
Out of Work
  • Blogging about the Premier League
  • Obsessive fantasy football geek
  • Enjoying quality time with my daughters
Skillset
  • Google qualified professional

Catherine Dickinson

Content Manager
Day to Day Work
  • Creating effective content strategies
  • Devising and creating effective content
Out of Work
  • Reading and cooking
  • Going to gigs
  • Occasionally indulging in a quality ale
Skillset
  • Ba(Hons) English Literature
  • MA Critical Theory

Liam Goodwin

PPC eCommerce Manager
Day to Day Work
  • Creating, optimising and managing PPC eCommerce accounts
  • Driving revenue through shopping campaigns
  • Identifying and implementing new strategies to increase ROI
Out of Work
  • Keeping active either at the gym or in the pool
  • Keen cinema goer
  • Gamer
Skillset
  • Google qualified professional

Andrew Kerr

Senior PPC Executive
Day to Day Work
  • Creating, optimising and managing PPC accounts
  • Constantly innovating and growing our client base
  • Putting the Google Best Practice Stamp on all our accounts
  • Technology guru
Out of Work
  • Tea connoisseur
  • Teaching the ways of the Rubik’s cube
Skillset
  • Google qualified professional

Alex Hughes

Head of Sales
Day to Day Work
  • Generating new business for Ignition
  • Organising free seminars on Google’s best practices, trends and more
  • Guest speaker at various digital marketing seminars
Out of Work
  • Keeping Nando’s in business
  • Keen cricketer, footballer, scuba diver and skier
  • Gym Goer
Skillset
  • Google qualified professional

Sam Wileman

Sales Manager
Day to Day Work
  • Generating new business for Ignition
  • Speaking at regular events offering insights into the current digital landscape
  • Sharing best practices on the different platforms within Google AdWords
Out of Work
  • Premier league squash player
  • Gymaholic
Skillset
  • Google qualified professional

Andrew Stewart

Technical Lead
Day to Day Work
  • Keeping clients up to date via monthly reports
  • Solving any technical difficulties
Out of Work
  • Running
  • Reading (mainly comics)
  • Playing and making games
  • Hanging out with Sarah and our two little kids
Skillset
  • PHP, JavaScript, HTML, CSS, Actionscript, C#, GML

Celia Anderson

Marketing Executive
Day to Day Work
  • Supporting the growth of the Ignition brand
  • Leading and managing our online presence across a range of platforms
  • Identifying relevant industry/sector marketing and networking opportunities
Out of Work
  • Table tennis
  • Watching TV series
  • Staying active
Skillset
  • Google qualified professional

Liz Kavanagh

Graphic Designer
Day to Day Work
  • Creating graphics to support client display campaigns
  • Designing Infographs, characters and artwork
  • Supporting our drive to grow clients traffic and conversions
Out of Work
  • Hitting the gym
  • Dealing with 2 young children
  • Laughing at Dan when he has a hungover
Skillset
  • BA(Hons) Illustration

Ryan McCann

Digital Designer
Day to Day Work
  • Designing quality, conversion led landing pages for team PPC
  • Leading creative innovation for the design department
  • Creating assets for clients and Ignition
  • Discovering new ways to attract audiences
Out of Work
  • General mischief
  • Socialising with mates
Skillset
  • BA(Hons) Graphic Design

Rory Jones

PPC Strategist
Day to Day Work
  • Sourcing, trialling and effectively integrating tools that benefit the department
  • Managing a variety of client accounts across multiple platforms including AdWords, Bing, Facebook & LinkedIn
Out of Work
  • Playing as much as I can with my funk/afrobeat band
  • Letting loose with the Sheffield City Samba band
Skillset
  • Google qualified professional

Rebecca Perrier

PPC Executive
Day to Day Work
  • Creating, optimising and managing PPC accounts
  • Optimising and innovating the department’s reporting software
  • Building landing pages tailored around driving conversions
Out of Work
  • Playing the piano and saxophone
  • Walking in the Peaks
  • Travelling to different countries
Skillset
  • Google qualified professional

Alice Clayton

PPC Executive
Day to Day Work
  • Creating, optimising and managing PPC accounts
  • Maximising revenue and lead generation
  • Building landing pages tailored around driving conversions
Out of Work
  • Reading
  • Playing video games
  • Watching films
Skillset
  • Google qualified professional

Elena Ghervan

Marketing Executive
Day to Day Work
  • Supporting the growth of the Ignition brand
  • Leading and managing our online presence across a range of platforms
  • Identifying relevant industry/sector marketing and networking opportunities
Out of Work
  • Table tennis
  • Watching TV series
  • Staying active
Skillset
  • Google qualified professional

Danny Andrews

Outreach Manager
Day to Day Work
  • Forging relationships with editors, the media and influencers
  • Ideation of creative content
  • Identifying opportunities for a client to receive exposure
Out of Work
  • Spending time with my gorgeous daughter
  • Failing at being a vegan
Skillset
  • Guest speaker at various local SEO seminars
  • 6 years marketing experience, 2 in Outreach

Charlie Poyser

PPC executive
Day to Day Work
  • Creating, optimising and managing PPC accounts
  • Managing a variety of client accounts across multiple platforms including AdWords, Bing, Facebook & LinkedIn
Out of Work
  • Going to the gym
  • Watching weird and wonderful films
  • Playing Xbox
  • Entering cocktail competitions
Skillset
  • Google qualified professional

Sarah Stewart

Content Strategist
Day to Day Work
  • Building relationships with key influencers within my clients’ industries
  • Working closely with my clients to create in depth, expertise led content
Out of Work
  • Baking & Vegetarian cookery
  • Reading & Creative writing
  • Playing computer games
  • Yoga & Walking
Skillset
  • 9 years content writing experience

Sam Cockayne

Content Strategist
Day to Day Work
  • Producing creative, yet informative on-site advice centre articles
  • Coming up with unique content ideas for maximum impact
Out of Work
  • Involved in a wide range of weird and wonderful projects including writing a West End Musical
  • Mums school run and taxi service
  • Pyjama Sundays
Skillset
  • 20 years of experience as a creative copywriter

Adam Blaxhall

Content Strategist
Day to Day Work
  • Generating creative ideas for content
  • Creating content that attracts traffic to client websites
Out of Work
  • Playing harmonica and bass in a band
  • Watching films with my eldest
  • Finding different ways to entertain my smaller children
Skillset
  • 12 years journalism and sub-editing experience

Helen Bird

Content Strategist
Day to Day Work
  • Producing valuable and relevant content for clients’ websites
  • Repurposing ‘article-style’ content into digestible formats
  • Spotting typos, double spaces and grammatical errors at ten paces
Out of Work
  • Discovering the delights of Sheffield
  • Doing the occasional haircut and colour
Skillset
  • 11 years writing and editing experience
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Contact

Get in touch

Office address

The Triangle,

1 Burton Road,

Sheffield, S3 8BW

Socials
Contact details

0114 272 2444

info@ignitionsearch.co.uk